Certificate in Event Planning

Categories Retail and Hospitality

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Course Curriculum

Unit 1: Planning an event

Section 1: The extent of the events industry

Section 2: The scope of the event planner role

Section 3: Planning an event

Section 4: Planning for contingencies

Section 5: The need for health, safety and security measures

Unit 2: Reviewing and evaluating an event

Section 1: The importance of review and evaluation

Section 2: The sources of information available for evaluating an event

Section 3: The range of tool available for event evaluation

Section 4: Planning the evaluation of an event

Unit 3: Marketing and market research for event planning

Section 1: Understand why market research is important

Section 2: The methods and resources available for marketing

Section 3: Planning the marketing of an event

Unit 4: Planning human resources for events

Section 1: Understand how an event is managed

Section 2: Understand the team which contribute to an event

Section 3: Understand the human resource requirements for an event

Unit 5: Communication and customer service for events

Section 1: Understand the importance of communication at events

Section 2: Understand equality and diversity in relation to events

Section 3: Understand why customer service is important at an event

Section 4: Produce guidance on expected standards of customer service for staff use

Certificate in Event Planning

purchase the course

Contact Us for any query

Course Curriculum

Unit 1: Planning an event

Section 1: The extent of the events industry

Section 2: The scope of the event planner role

Section 3: Planning an event

Section 4: Planning for contingencies

Section 5: The need for health, safety and security measures

Unit 2: Reviewing and evaluating an event

Section 1: The importance of review and evaluation

Section 2: The sources of information available for evaluating an event

Section 3: The range of tool available for event evaluation

Section 4: Planning the evaluation of an event

Unit 3: Marketing and market research for event planning

Section 1: Understand why market research is important

Section 2: The methods and resources available for marketing

Section 3: Planning the marketing of an event

Unit 4: Planning human resources for events

Section 1: Understand how an event is managed

Section 2: Understand the team which contribute to an event

Section 3: Understand the human resource requirements for an event

Unit 5: Communication and customer service for events

Section 1: Understand the importance of communication at events

Section 2: Understand equality and diversity in relation to events

Section 3: Understand why customer service is important at an event

Section 4: Produce guidance on expected standards of customer service for staff use

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